A blog post has working elements that make it one of the best forms of content in today’s mlm business environments. The way it is constructed can make or break the marketing of the business itself. The purpose or goal of the blog is usually two-fold, to drive traffic and to educate the reader. However, the goals can be different then what’s listed here. Whatever goals that you decide should reflect on the design and promotion of the individual posts.
The layout of the blog
The mlm business blog consists of a consistent format that allows the reader to consume the material easily. The format or layout includes the title, any subheadings, body text, url links, closing and call for action. Don’t be shy to elaborate on a topic under multiple subheadings. Each sub heading should reflect on the main theme from your introductory paragraph.
The body text must align with the topic of the subheading and that in turn relate to the main topic of the mlm business blog. The layout is simple, from title to each subheading, to the closing and call to action. That is how it flows. You can get fancy with the call to action and other aspects but that is for another day. Each paragraph should be no longer than a hundred words each, 75 is really the target to hit. However, this will not always be the case.
Once you hit towards the end of your blog post. You can wrap things up nicely with a closing that is followed by a call to action. The closing can be 50 words with a shorter call for action. Every post should offer at least one call to action that leads further into the lead cycle. You can measure the success of them with Google analytics. Once you have your draft done. You can then tweak the layout and start editing the content. Use a good spell and grammar checker. Don’t forget to find an image that is relevant to the written material. Put it aside for an hour or two and then come back and review it again with a clear mind.
Your blog is only effective through effort
It takes time and patience to write good blogs for your mlm business. These tips are just for writing one. It only includes some technical aspects but they are important enough to go over and adopt for your needs. Thank you for reading.
What would scare you the most? Losing traffic from your blog or losing sales from your passive marketing? Both are scary to say in a general manner. Losing traffic is the worse of the two. No traffic means a very little sales potential. So, lets deal with the lack of traffic for your mlm business blog and the steps to combat the problems. The biggest issue is the lack of a documented strategy. The strategy is key to developing your content.
The unfocused marketer brings timely disaster
The mlm business needs an audience and this is defined through a documented content strategy or digital strategy. One cannot simply create “lures” and hope to catch prospects. Blogs are only a tool to help nourish relationships with prospects. Thus, allowing you to achieve your business goals. Your blog posts can help you gain traffic but only if they are targeted at the right people. This goes for other content as well.
If you lose focus and go on a wild goose chase you will lose. All plans must be executable and monitored over time. Blogging that isn’t relevant or copied is one that is doomed to fail. This is why audience research is vital in the pre-startup phase. Knowing your prospects strengths and weaknesses will help you develop the right content for them.
Find your Mlm Zen
Find your balance and keep your eye on your prospects. Your mlm business is about serving and nothing more. Its easy to lose sight and fall off the wagon. Know your audience and develop topics aimed to provide true value and not just opinions or fluff. All prospects are in the educational phase until they decide to invest additional resources into you. Only after they have invested capital into you, the educational aspects should turn into away from general to specific help and offerings.
Your mlm business blog should not copy others. Find your own path and voice. Show the world around you the experiences that you have and share your “why me” is the only option they need. This can be done through the right topics, content types and personal style that reaches out with a blend of knowledge and personality. Dead personalities will sink the ship of prosperity.
Take a moment and reflect on your data. Use Google analytics to measure traffic and time visits. Find your popular posts and generate content around them. Don’t forget to promote older content and new content as well. Get out there and interact with people. Share your thoughts with others and build your empire.
You may be wondering if monetizing your blog posts is a good idea. You can earn a passive income from. Doing so. However, you can also distract your visitors with the ads as well. If your blog is new with less than 1000 views a month, it may be wise to wait on adding the advertising to the pages. You can focus growing your mlm business without the extra distraction. If you’re hitting upwards 1000 or more views a month without paying ad costs. It may be the right time to expand into the passive income field. There is no guarantee that you will see a high yield from the ads. You may want to research before moving ahead.
Building your Mlm business through Ad Display
Your mlm business is a valuable commodity for advertisers. You can offer space for displayed ads on your pages or only on your blog. You can work with Google, Yahoo or any other reputable search and ad provider for your passive operation. Before agreeing to display any ads, please review their terms of service and other agreements. This will ensure that you understand their methods of operation. You can always submit questions before signing to their service.
Where to display the ads and why you should restrict some pages
Your mlm business pages are valuable and many of them should not display ads. The ads will distract visitors and lead them away. You do have control of what is displayed but you don’t want to lose business. Your homepage to your own passive products should not offer ads. This doesn’t mean you have to follow this rule but you do want business, right? Partner pages, blogs and videos to free stuff are good places to display relevant ads.
Your freebie page is an opportunity to get some possible income from all the hard work you’ve done. Your blog posts can also generate income from your ads as well, even with call to actions on the pages. Your videos will take priority over any ad. Unless you have more ads than videos.
Don’t over do the ads
Your mlm business is the main headliner. You don’t need to run a lot of ads on your pages to generate income. Spread them out across your pages in small doses. The fewer ads the better they will look on your website. This also means you value the space that you have to offer.
In a world where there is bad news that seems to be everywhere, people learned to tune it out. Negative content from the news or from life experiences is hard to avoid. But it can be tuned out in the MLM business world. There are people who are negative and try to infect others with their outlook. While its great to be super chill all day long, there will be that one thing that can unnerve the best of us. However, we don’t want it to spill over into the business.
Blacklisting the Bad Mood
Nothing will kill MLM business faster than a bad mood; except for the lack of trying. Separating the bad mood from the business is important. You don’t want to create content or talk with prospects when you’re in a foul mood. The content won’t shine as much and it can confuse your prospects. Especially if you have a style guide in place.
Content that comes from a strong negative emotion will cause issues for you. It is better to write in a neutral tense than one that begs or is judgmental. Prospects expect something more from you, a higher standard than just low-grade blogs that don’t cause them to work through their issue. This is why you need to black list your bad attitude and focus on your prospects.
Say goodbye to negative values
Bad values can tear a person apart. Maybe its time to rethink your values. Negative values such as Monetary worth and fame will only destroy the soul. Healthy values such as being there for your team and helping your family stabilize will help you find peace and create a strong positive work flow. These are just some examples to consider. The values that you hold dear will determine your path in life. You can change your values as most people do over the course of their lifetime. Positive values are the key to happiness during life.
Reflect on the core values and your MLM business goals. Does your attitude align with them? It is easy to change a mood than attitude. The positive mind will align nicely with your business and everything you do will reflect this attitude. Remember this as you develop content for your audience and leads. Keep the bad day at bay until you call it a day. You don’t want to push people away. So, add value that means something to your prospect.
Once you have the buyer personas ready for the Mlm business, you can quickly gather speed for the first campaign. The technical of content marketing is straight forward. The planning and development stages will take the longest complete. It is ok to take things slowly at first. You don’t want to hem and haw to much or you will miss opportunities to reach your audience.
The biggest fear is failure, don’t worry everyone does at some point. It is vital for your Mlm business health is that you stay focused and move beyond the setbacks. If you’ve been using social media as a tool, then you know how powerful these sites can be. If you haven’t then your missing out on a channel that you can own. The failure comes from lack of understanding ones own audience. Don’t despair, go back and do your marketing research. You cannot skip this step. Your prospect personas, have to be as authentic as possible.
Content development tips for newbie Mlm business owners
Good content for your Mlm business will take time. Even opinionated blogs or articles are not throw togethers. Places like fibber and up work require extra reworking in many cases. While it’s cheap to hire a out of country writer, they won’t understand your audience in many ways. Find a well balanced native writer that speaks both marketing and writing and you should be fine. If you do it yourself be prepared to sit for hours writing and editing.
The best way to stay ahead in your Mlm business is too plan out your content before every quarter. This will give you time to create various types you can use to market with. Use your business skills to connect with other’s, curating content can save you time and money. You are the boss, so set the standards high for contributors to your site. Set a deadline and stick to it. You cannot wait to accept last minute submissions unless your having a late night. Take time to review all content even if you’re the one that produced it.
Content promotion tips for the Mlm business owner
One of the last steps for the Mlm business owner is to promote their content. You can use automation tools such as Buffer and Recurpost. They will post your content on social media sites. You can always do it manually but that would take too much time. Content gets old overtime, but it still be shared and recycled.