What would scare you the most? Losing traffic from your blog or losing sales from your passive marketing? Both are scary to say in a general manner. Losing traffic is the worse of the two. No traffic means a very little sales potential. So, lets deal with the lack of traffic for your mlm business blog and the steps to combat the problems. The biggest issue is the lack of a documented strategy. The strategy is key to developing your content.
The unfocused marketer brings timely disaster
The mlm business needs an audience and this is defined through a documented content strategy or digital strategy. One cannot simply create “lures” and hope to catch prospects. Blogs are only a tool to help nourish relationships with prospects. Thus, allowing you to achieve your business goals. Your blog posts can help you gain traffic but only if they are targeted at the right people. This goes for other content as well.
If you lose focus and go on a wild goose chase you will lose. All plans must be executable and monitored over time. Blogging that isn’t relevant or copied is one that is doomed to fail. This is why audience research is vital in the pre-startup phase. Knowing your prospects strengths and weaknesses will help you develop the right content for them.
Find your Mlm Zen
Find your balance and keep your eye on your prospects. Your mlm business is about serving and nothing more. Its easy to lose sight and fall off the wagon. Know your audience and develop topics aimed to provide true value and not just opinions or fluff. All prospects are in the educational phase until they decide to invest additional resources into you. Only after they have invested capital into you, the educational aspects should turn into away from general to specific help and offerings.
Your mlm business blog should not copy others. Find your own path and voice. Show the world around you the experiences that you have and share your “why me” is the only option they need. This can be done through the right topics, content types and personal style that reaches out with a blend of knowledge and personality. Dead personalities will sink the ship of prosperity.
Take a moment and reflect on your data. Use Google analytics to measure traffic and time visits. Find your popular posts and generate content around them. Don’t forget to promote older content and new content as well. Get out there and interact with people. Share your thoughts with others and build your empire.
You may be wondering if monetizing your blog posts is a good idea. You can earn a passive income from. Doing so. However, you can also distract your visitors with the ads as well. If your blog is new with less than 1000 views a month, it may be wise to wait on adding the advertising to the pages. You can focus growing your mlm business without the extra distraction. If you’re hitting upwards 1000 or more views a month without paying ad costs. It may be the right time to expand into the passive income field. There is no guarantee that you will see a high yield from the ads. You may want to research before moving ahead.
Building your Mlm business through Ad Display
Your mlm business is a valuable commodity for advertisers. You can offer space for displayed ads on your pages or only on your blog. You can work with Google, Yahoo or any other reputable search and ad provider for your passive operation. Before agreeing to display any ads, please review their terms of service and other agreements. This will ensure that you understand their methods of operation. You can always submit questions before signing to their service.
Where to display the ads and why you should restrict some pages
Your mlm business pages are valuable and many of them should not display ads. The ads will distract visitors and lead them away. You do have control of what is displayed but you don’t want to lose business. Your homepage to your own passive products should not offer ads. This doesn’t mean you have to follow this rule but you do want business, right? Partner pages, blogs and videos to free stuff are good places to display relevant ads.
Your freebie page is an opportunity to get some possible income from all the hard work you’ve done. Your blog posts can also generate income from your ads as well, even with call to actions on the pages. Your videos will take priority over any ad. Unless you have more ads than videos.
Don’t over do the ads
Your mlm business is the main headliner. You don’t need to run a lot of ads on your pages to generate income. Spread them out across your pages in small doses. The fewer ads the better they will look on your website. This also means you value the space that you have to offer.
So, you have failed in mlm marketing success. It’s a bit cruel to point that out, but nevertheless, facts are facts. You may wonder how you have failed. You may be making your goals and building a replication machine but you have failed. You may not have realized that you have failed. So, the bitter truth is out there and here is how you failed. You chose a bad leadership style that focused on you and not the prospects. Now what can you do? Don’t fret changing one style and focus is a challenge but it can be done and here are some guiding steps.
Changing mindset to serving from being served
One of the biggest errors for mlm marketing success is having the “I want to be served” attitude. The world doesn’t owe you anything. To combat the problematic marketers many companies have switched to “let us serve” attitude and it works. Not only does it cleanse the soul from bad residue, it allows the marketer to define clear and realistic business goals that focus on helping. It allows one to critically think about their ethics and operation in an honest and transparent way.
Many of us don’t like dealing with telemarketers at dinner time, but how many of you are using the same techniques as they are. To open the door for mlm marketing success, we should not interrupt but engage with content that is focused on helping our prospects. Even if it means never seeing a penny from them. That may be frustrating for many of you but money is only one tiny part for success here. Brand loyalists are worth their weight in gold. These fans are powerful resources that could become teammates in the future. It is wise not to lose hope and give up after 3 minutes of failure or so. Treat each relationship like it’s the only one you will ever have and see what happens.
The technical side to your mlm marketing success
Once you’ve changed your style and move into the serve first, you can then look into the technical aspect to the marketing. Does your content reek of overly promotional material? Good content does not talk about you. It helps answer problems or provide detailed insight. Are you publishing on a regular schedule or are you over publishing? Its great that you share quotes but where is the practical hands on advice that you could share.
No one said network marketing was going to be easy. With that in mind, you can focus on growing as a leader. Troubleshooting is a much-needed skill for marketers. Without this one key skill they wouldn’t have a business or an effective one. Knowing how to spot problem areas and applying a solution not only helps you but your growing team as well. This is vital for success on many different levels. Sometimes only you can see the whole issue behind an event.
Life learning and experience must work together
Life learning and experience are the foundation for troubleshooters. Other skills can be learned but these are the core points to leadership growth and troubleshooting. They layout the path that leaders use to help struggling teams conquer their issues. No one can argue with experience, opinions don’t have value when a team mate can’t close a deal. Experiences are important only if it leads to eventual success.
Life learners are powerful resources. They go beyond the basic need to know stuff and often lead teams to success through critical thinking and research skills. This cornerstone enables the person to find and fix issues quickly. The added benefit is they gain valuable experience on a given subject. Getting started is tricky, but running a business is often the best place to start. In this capacity the person will gain experience in dealing with an uncontrolled environment that is ever changing and presenting new and difficult challenges.
One can rise above the fog of war, only if they are truly wanting to evolve into something better. Mistakes are learning tools that are valuable, not to be frowned upon. Making the same mistake over and over requires a change for the person and more education. Perhaps helping them spot their mistake and explaining why it is one.
Lead the way or let someone else do so
Now is the time to chose your path. Don’t waste people’s time. Its simple, be valuable by providing a clear pathway for your team, yourself and the world around you. Be humble and help those who need it from a position of love. One can have a good life if they focus on the right habits and goals. Money comes and it goes and so does status. Keep your eyes on personal development and serve and watch peace flow into your life.
In a world where there is bad news that seems to be everywhere, people learned to tune it out. Negative content from the news or from life experiences is hard to avoid. But it can be tuned out in the MLM business world. There are people who are negative and try to infect others with their outlook. While its great to be super chill all day long, there will be that one thing that can unnerve the best of us. However, we don’t want it to spill over into the business.
Blacklisting the Bad Mood
Nothing will kill MLM business faster than a bad mood; except for the lack of trying. Separating the bad mood from the business is important. You don’t want to create content or talk with prospects when you’re in a foul mood. The content won’t shine as much and it can confuse your prospects. Especially if you have a style guide in place.
Content that comes from a strong negative emotion will cause issues for you. It is better to write in a neutral tense than one that begs or is judgmental. Prospects expect something more from you, a higher standard than just low-grade blogs that don’t cause them to work through their issue. This is why you need to black list your bad attitude and focus on your prospects.
Say goodbye to negative values
Bad values can tear a person apart. Maybe its time to rethink your values. Negative values such as Monetary worth and fame will only destroy the soul. Healthy values such as being there for your team and helping your family stabilize will help you find peace and create a strong positive work flow. These are just some examples to consider. The values that you hold dear will determine your path in life. You can change your values as most people do over the course of their lifetime. Positive values are the key to happiness during life.
Reflect on the core values and your MLM business goals. Does your attitude align with them? It is easy to change a mood than attitude. The positive mind will align nicely with your business and everything you do will reflect this attitude. Remember this as you develop content for your audience and leads. Keep the bad day at bay until you call it a day. You don’t want to push people away. So, add value that means something to your prospect.